Olivela, a philanthropic shopping site, has partnered with global nonprofit humanitarian organization Cooperative for Assistance and Relief Everywhere on “Creating Choices” initiative.
The partnership connects refugee girls at risk of becoming adolescent brides with prominent influencers who have curated shopping boutiques with the aim of funding a year of education for each girl via CARE.
Olivela sells luxury fashion, accessories, jewelry and beauty, with a portion of proceeds from every purchase benefiting children’s charitable partners. Brands on the site range from Valentino, Stella McCartney, Carolina Herrera and Marc Jacobs to Victoria Beckham, Rochas, Prabal Gurung and Jason Wu.
For International Women’s Day today, Olivela will launch the initiative by donating 20 percent of proceeds of every purchase to CARE’s Gift of Change: Child Marriage Prevention and Services. Influencers will curate an Olivela shopping edit, asking their community “to do good” simply by buying products they love with the goal of funding one year of school (or 300 days) for their refugee girl via CARE.
Initial curators include makeup artist Pati Dubroff, fashion influencer Sai de Silva of Scout the City and fashion editor Kahlana Barfield Brown and fashion illustrator Meagan Morrison of Travel Write Draw.
Olivela will begin the initiative by funding each boutique with
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