Wayne Gretzky Invests in Untuckit

The Great One has become an investor in Untuckit.
Wayne Gretzky, the former Canadian hockey player whose nickname is “The Great One” for his performance during a 20-year career — he’s still the leading scorer in National Hockey League history with more goals and assists than any other player — has invested an undisclosed amount in the company and will become a brand ambassador.
Gretzky became aware of the company during a shopping trip in St. Louis when he visited an Untuckit store. He was so enamored with the shirts that he sent a signed bottle of Wayne Gretzky Whiskey to add to the store’s collection and reached out to the company about getting involved.
The discussions led to Gretzky investing in the brand and also agreeing to appear in its marketing campaigns. 
The timing of the announcement is fortuitous since Untuckit will open its first store in Canada on Wednesday. The unit will be in Toronto’s CF Sherway Gardens and will carry the company’s full line of men’s apparel. Untuckit will also launch a Canadian e-commerce site and product fulfillment center in the city at the same time.
“This is an exciting milestone for Untuckit,” said founder Chris Riccobono. “Since we began opening stores in

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