Antonio Marras Collaborates With Zanichelli on Artistic Project

ARTISTIC DICTIONARY: In keeping with its effort aimed at raising awareness on the importance of preserving and cultivating the proper use of a language, Zanichelli, the historic publisher of the Italian dictionary, has collaborated with Antonio Marras on a special project.
In particular, the Sardinian visionary designer and artist transformed 16 copies of the Zingarelli dictionary into 16 works of art, which were unveiled on Wednesday with a press conference at the Circolo Marras in Milan.
“When Zanichelli sent me about 30 copies of the dictionary I started looking at them. They were so clean and perfect that I was almost intimidated by them. I really couldn’t understand how to approach this work,” the designer said. “Then I realized that the starting point should have been a sense of pain, desperation, loss…so I kicked off the process.”

Antonio Marras project for Zanichelli 
Daniela Zedda

Taking inspiration from iconic women, including dance choreographer Pina Bausch, naturalist Eva Mameli Calvino and Nobel Prize-winner writer Grazia Deledda, Marras created 16 sculptures dedicated to them.
“Since art never comes from happiness, but from torment, who knows torment better than women?,” said art critic Francesca Alfano Miglietti, explaining Marras’ inspiration.
Marras manipulated the volumes with drawings, collages, cuts, as well as applications of a wide

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Efisio Marras Creates Bridal Capsule for White Carpet Fashion Show

SAY YES TO THE DRESS: Si Sposaitalia Collezioni trade show has revealed a partnership between Efisio Marras, creative director of the I’m Isola Marras brand and Antonio Marras’ eldest son, and the Apulia-based Bellantuono Bridal Group company, which was founded in 1968.
The capsule collection will be showcased during the White Carpet fashion show, to be staged on April 6, the inaugural day of the trade show in Milan.
The designer is said to be developing around five looks for brides-to-be as well as for the wedding ceremony’s guests.
Five other designers are expected to join the project and stage their capsule collections in partnership with as many Italian bridal companies. Their names are yet to be revealed.
The White Carpet project is part of the new format the bridal fair revealed in November.
In keeping with the aim of enhancing the quality of the event and its impact on a global scale, the fair’s venue will feature a dedicated area showcasing a special exhibition. Named “What’s new by Il matrimonio dei sensi” [“What’s new by The wedding of senses,”] the exhibit will display innovative services to visitors and buyers.
“The bridal market is qualified enough to join the broader fashion business and to set its

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Antonio Marras Designs T-Shirt for ‘Giro d’Italia’ Bicycle Race 100th Anniversary

Antonio Marras has designed an exclusive T-shirt celebrating the 100th anniversary of Giro d’Italia, Italy’s most famous and prestigious annual multiple-stage bicycle race.
The competition will kick off on May 5 in Alghero, Marras’ hometown located on Sardinia’s western coast.
The T-shirt, which is printed with a hand-drawn illustration reflecting Marras’ signature eclectic and unconventional style, will be produced in a limited number of pieces. They will be sold at 39,90 euros, or $ 43.57 at current exchange rate, at several shops in Alghero, as well as Antonio Marras’ boutiques and at the showroom of Panoramika, the Sardinia-based graphic design and publishing company which developed the project with Marras.

Antonio Marras 
REX/Shutterstock

Later this month, the designer will participate in the fourth edition of Arab Fashion Week, taking place May 16-20 at the Meydan Hotel in Dubai.
Last December, the designer opened its first Antonio Marras store in Dubai. The 4,306-square-foot unit, which reproduces the brand’s Nonostante Marras concept store in Milan, is located at the City Walk Residential, a real estate project developed by Meraas Holding LLC. The store, which is decorated with pieces selected by Marras, is connected through an antique gate from the Sicilian town of Syracuse to a restaurant, which the brand filled with special

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Antonio Marras Pre-Fall 2017

David Herbert Lawrence’s “Lady Chatterley’s Lover” and a Seventies Italian erotic movie are potentially risky inspirations for a designer — beware the line between sexy and trashy. But Antonio Marras would never be so on the nose. He knows the art of nuance. Despite his hot references, his pre-fall collection was all about a chic eccentricity. The sensuality that coursed through the lineup was carefully balanced by mannish accents.
Lady Chatterley’s British origins emerged in a selection of traditional English patterns, such as checks and tartan, all mixed and matched with contrasting leopard and botanical motifs. For example, Marras’ creative métissage gave an eclectic feel to a patchwork bomber and coat that were embroidered with Asian flowers. The indulgent, sophisticated femininity of multicolored lace dresses, and lightweight printed silk cut into fluid, languid dress silhouette was compliment by the edgy modernism of upcycled embroidered military parkas. Marras delivered another rich, expressive collection that articulated his vast imagination.

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I’m Isola Marras Pre-Fall 2017

Antonio Marras channeled an Andean mood for pre-fall in his I’m Isola Marras contemporary line. The designer didn’t take the inspiration too literally, but reworked it through his eclectic sensibility. He paired cozy knits with graphic intarsia and fringed details, including oversize cardigans and sweaters, with maxi floral dresses, as well as padded jackets with functional appeal. The color palette ranged from tones of green and brown to bouquetlike hues of pink, lilac and yellow. The brand’s signature multicolor stripes were juxtaposed with tile-inspired romantic graphics, as well as micro polka dots. While the jumpsuits — crafted by combining different fabrics — had a workwear-inspired, mannish attitude, micro skirts worn with fitted jackets had a cute school-uniform feel. Spanning from folk to sweet, Marras mixed and matched different influences in a charming collection marked by his hypercreative approach.

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