PARIS — Retailers embraced the wave of femininity that swept through the men’s shows in Paris. Fluid suits, silky shirts, a profusion of pastels — think pink! — floral prints and individual expression were the names of the game this season.
“The most important new direction we are looking for in Paris is the genderless look,” said Federica Montelli, head of fashion at La Rinascente.
Emmanuel de Bayser, co-owner of The Corner, pushed the idea a bit further:
“The classic, traditional men’s look for us is completely gone. Easy, fresh and bold are the keywords,” he said.
Dior topped the favorite collections, with Louis Vuitton and Dries Van Noten as runners-up. The next tier was crowded: Jil Sander, Loewe, Celine, Valentino and Off-White, reflecting diversity in opinions.
In the hot-new-talent department, Casablanca and Nanushka caught notice. And the best venue went to Louis Vuitton — the Paris streets never fail to charm. Lanvin’s poolside runway and Dior’s futuristic set were also popular.
While snarled traffic and hot sticky weather did not go unnoticed, the fashion, it seems, will be remembered the most.
Here, a roundup of the Paris spring collections in the eyes of the retailers.
Casablanca Men’s Spring Summer 2020
Fiona Firth, buying director, Mr Porter