Parke & Ronen Men’s Spring 2019

Leave it to Parke & Ronen to transport tired, hot New Yorkers to a beach in Malibu on a Tuesday afternoon in July.
“It’s all about L.A., baby,” said codesigner Parke Lutter backstage before the show.
He and Ronen Jehezkel trotted out a lovely array of pastel colors, floral prints and retro graphic stripes on swimwear, coverups and short-sleeve sweaters.
“We threw in a little Eighties vibe — we were listening to the Go-Go’s,” Lutter said, adding that the silhouette this season was classic but modernized with a little higher waist and more of a boxy feel.
The sheer shirts and pajama sets spoke of the leisurely lifestyle while the sleeveless hooded sweatshirts pushed a more athletic vibe.
With a soundtrack that included Lady Gaga’s “Boys, Boys, Boys” and Rod Stewart’s “Do You Think I’m Sexy,” Parke & Ronen proved that even after 21 years, they can still get a crowd energized while building on a successful business.

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Parke & Ronen Men’s Spring 2018

Young fashion brands can learn a thing or two from Parke & Ronen.
The men’s swimwear label celebrated its 20th anniversary on Wednesday with a heartwarming — and mildly nostalgic — runway show that showcased exactly how sticking to one aesthetic — and nailing it — can lead to a long life.
The brand seamlessly mixed some of its greatest hits with an assortment of new styles of swimsuits and casual sportswear to the strains of John Denver’s “Rocky Mountain High,” the inspiration for the season for designers Parke Lutter and Ronen Jehezkel.
“We’ve done beaches and pools, now it’s off to the lake,” said Lutter.
The soft colors, wildflowers and pristine backdrop of the mountains were showcased in a variety of lightweight jackets, mesh tanks and drawstring linen pants.
The casual sportswear component of the collection also worked well in cotton twill shorts, breezy chambray shirts and knit tops. Lutter pointed to the mint double-face linen trouser and the lamb-suede camp shorts as his favorites.
And then there was the swimwear.
Everything from tiny bikinis to the two-, three-, four- and even five-inch trunks in a variety of prints and patterns turned heads.
“For me, to be able to go back into our archives and realize that

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Parke & Ronen Fetes Two Decades

NEW YORK — It all started in 1993 when Parke Lutter and Ronen Jehezkel met under a disco ball at the Sound Factory nightclub here. Four years later, the duo joined forces to create Parke & Ronen, and eventually transformed their brand into a successful label in the men’s fashion swimwear market.
To mark their two decades in business, the designers will unveil a special 20th anniversary capsule of some of their signature pieces during their spring show at 2 p.m. Wednesday at Skylight Clarkson Square for New York Fashion Week: Men’s.
But while the brand has built its business on colorful men’s swim and casualwear, it actually started out quite differently.
The Israeli-born Jehezkel arrived in New York in 1991 after graduating from the Istituto Europeo Di Design school in Rome with a degree in haute couture design and starting making unisex vests that he sold at street fairs around New York. Lutter, a design student at The New School’s Parsons School of Design, started interning for him in 1995 and by the next year, they collaborated on a collection of contemporary women’s party dresses.
They showed that line at the Boutique show in New York and then took a space of their own

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Parke & Ronen Men’s RTW Spring 2016

It was a celebration of the Seventies at Parke & Ronen. Inspired by Pan American Eastern airlines, designers Parke Lutter and Ronen Jehezkel took their cue from patterns found in flight lounges for their swimsuit and casual sportswear collection.
 
Paisley, psychedelic stripes and color blocking were some of the patterns highlighted in trunks, shirts and even flowy lounge pants.
 
Known for their fitted swim trunks, a new relaxed fit was introduced this season, which also doubled as a cover up for the bikinis worn underneath.
 
With their bevy of barely dressed models and hippie music, Parke & Ronen brought a ray of sunshine to the NYFW: Men’s runway.

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